The Top 5 Best Free Online Catalog Makers: A Comprehensive Comparison

Creating visually appealing catalogs for your Shopify store requires the right catalog maker tool. With numerous options available, it can be challenging to determine which tool suits your needs best. In this comprehensive comparison, we will evaluate four of the best free catalog maker tools for Shopify store owners: CatalogAce, Catalog Machine, FlippingBook, Publitas, and ZINation. By considering factors like pricing, features, user-friendliness, customer support, and integration options, we aim to help you make an informed decision and select the ideal free catalog maker tool for your Shopify store.


CatalogAce is an innovative and one of the best free online catalog maker specifically designed for Shopify merchants. Its user-friendly drag-and-drop functionality empowers users to effortlessly create customized catalogs that perfectly showcase their brand and products. The standout feature of CatalogAce is its unlimited customization options, offering a wide range of product templates, QR codes, wholesale discount rules, and tax rules.

To accommodate businesses of all sizes, CatalogAce provides flexible pricing plans. The Basic plan starts at $9.95 per month, offering 5 catalogs, 100 products per catalog, and 100MB per PDF. The Premium plan, priced at $13.95 per month, includes 15 catalogs, 250 products per catalog, and 300MB per PDF. The Business plan, available for $18.95 per month, offers 30 catalogs, 500 products per catalog, and 1GB per PDF. Custom plans are also available for enterprises with higher demands, providing unlimited catalogs, products, pages, and exports, along with 10GB per PDF.

CatalogAce ensures prompt assistance through various support channels, including live chat, email, a knowledge base, and a community forum. Users can access self-help resources and engage with the community for guidance and insights.

Creating catalogs with CatalogAce is a seamless process due to its intuitive drag-and-drop interface and a wide selection of ready-to-use templates. Users can choose from professionally designed templates or utilize the drag-and-drop tools to create unique catalogs that align with their brand identity.

CatalogAce seamlessly integrates with Shopify stores, allowing users to embed their catalogs directly into their online shops. This integration enables customers to browse and purchase products directly from the PDF, enhancing convenience and driving sales. Additionally, CatalogAce provides conversion tracking, empowering users to monitor catalog performance and optimize their retail and wholesale channels. By gaining insights into conversion rates and customer engagement, users can make data-driven decisions to maximize the effectiveness of their catalogs and drive growth.

Catalog Machine

Catalog Machine simplifies the process of creating catalogs with its intuitive drag-and-drop editor. Users can easily add, edit, and rearrange product images and descriptions. The platform offers a diverse selection of professionally designed templates that can be personalized to match the brand’s identity. It also allows users to import product data using CSV or Excel files and customize fonts, colors, backgrounds, and layouts to maintain consistency.

Catalog Machine provides various publishing options, including online and PDF formats, making it easy to share catalogs via email or social media. Users can include pricing information and order forms, and track catalog performance using analytics and reports.

The pricing and plans offered by Catalog Machine are divided into three categories: Lite, Pro, and Premium. The Lite plan, priced at $19 per month, includes features like 100 products, 5 catalog designs, 100 MB storage, 50 pages per catalog, and support for a single user. The Pro plan, available for $49 per month, offers higher limits with 500 products, 10 catalog designs, 1 GB storage, and support for 2 users. The Premium plan, priced at $199 per month, allows users to design catalogs for 10,000 products, 50 catalog designs, 10 GB storage, and offers unlimited pages and catalogs for 10 users.

Catalog Machine prioritizes customer support, offering prompt assistance through live chat, email, a knowledge base, and a community forum. They aim to ensure a positive and successful experience for users by empowering them with self-help resources and fostering a sense of community.

Catalog Machine integrates seamlessly with popular e-commerce platforms like Shopify, simplifying the importation of product data and automatic updates. It also offers integration with Dropbox, facilitating easy access and upload of images and other files. These integrations enhance workflow and streamline processes, ultimately saving time and improving productivity for users.


FlippingBook is renowned as a top-notch catalog maker, providing an array of features to craft captivating and interactive digital catalogs. The software empowers users to convert PDFs into lifelike page-flipping catalogs, compatible with any device. It goes a step further by supporting multimedia elements like videos, links, and audio, elevating the overall user experience. With customizable templates, branding options, and advanced analytics, FlippingBook offers a comprehensive solution to create visually striking and data-rich catalogs.

FlippingBook presents a selection of plans tailored to different needs. The Lite plan, priced at $19 per month, encompasses ad-free cloud hosting, sharing control, performance analytics, and shared content tracking. The Starter plan, available for $44 per month, builds upon the Lite plan, adding features such as website embedding, flipbook updates, and advanced functionalities. The Optimal plan, priced at $89 per month, includes all the services of the Starter plan along with logo and design customization, video and link integration, lead capture forms, and more. Finally, the Advanced plan, offered at $179 per month, unlocks the full potential with features like custom domains, advanced analytics, priority support, API access, and other advanced functionalities.

FlippingBook emphasizes comprehensive customer support, promptly addressing queries and concerns through responsive email support. They offer a knowledge base and documentation resources to help users find answers to common questions and maximize the platform’s capabilities.

To enhance catalog functionality, FlippingBook provides various integration options. It seamlessly integrates with popular platforms like WordPress, enabling users to embed catalogs directly into their websites. Integration with Google Analytics empowers users to track and analyze catalog performance, while Zapier integration facilitates connections with other applications and enables automated workflows.


Publitas presents a diverse set of features to enhance digital publications. These include seamless integration of shopping carts and product pages, dynamic publication capabilities, personalized promotions, the ability to copy hotspots from another publication, API access, multiple brand management, team management, RSSI feed integration, and more. In addition, Publitas offers detailed analytics and insights to track reader engagement and optimize digital publications for improved outcomes.

Publitas offers multiple plans: Bronze, Silver, Gold, and Enterprise. The Bronze plan, priced at $26 per month, provides services such as 100GB of monthly data traffic, a single user account, and email support. The Silver plan, priced at $89 per month, offers up to 250GB of data traffic, a single user account, and email support. The Gold plan, priced at $449 per month, includes up to 500GB of data traffic, a single user account, email and phone support, and a product feed for 100,000 products. The Enterprise plan is a customizable option for large businesses, offering extensive features and services, including 1000GB of monthly data traffic, multiple user accounts, dedicated customer success management, onboarding consultant services, a product feed for 500,000 products, and more. All plans, except for the Enterprise plan, include a 14-day free trial.

Publitas places emphasis on user-friendliness with its intuitive interface, allowing users to effortlessly create captivating digital publications. The seamless integration with popular e-commerce platforms like Shopify and Magento enables users to publish and share catalogs or magazines seamlessly.

Furthermore, Publitas offers a range of integration options to streamline the publishing process. It easily integrates with popular e-commerce platforms such as Shopify and Magento, enabling users to import product data and create interactive catalogs. API access empowers users with the ability to customize integrations and automate workflows with other business systems.


ZINation is a robust platform designed for creating and managing digital catalogs. Its intuitive drag-and-drop editor enables users to effortlessly design and customize catalogs with images, descriptions, and interactive elements. Advanced personalization options, such as dynamic pricing and product recommendations, enhance the customer experience. ZINation also provides comprehensive analytics and reporting tools to track catalog performance and gain valuable insights into customer behavior.

ZINation offers two packages: the Essential plan and the Studio plan. The Essential plan, priced at $24.99 per month, is ideal for beginners and includes a free trial. Users enjoy exclusive features like secure sharing, 500 pages, Shopify draft ordering, bulk ordering, unlimited PDF downloads, and more. The Studio plan, priced at $49.99 per month, offers advanced features including up to 2000 pages, secure sharing, Shopify draft ordering, bulk ordering, 25 customizable templates, and more.

ZINation prioritizes customer support with responsive email and live chat assistance. They provide a comprehensive knowledge base and detailed documentation, including guides and tutorials, to help users navigate the platform. Dedicated account managers are available for higher-tier plans, offering personalized assistance for more complex requirements.

ZINation seamlessly integrates with popular e-commerce platforms like Shopify and WooCommerce, allowing users to import product data directly into their catalogs. This integration streamlines the workflow, eliminating manual data entry. Additionally, ZINation offers API integration, enabling users to connect catalogs with other third-party applications and systems for a comprehensive and interconnected experience.


Choosing the best free online catalog maker is crucial for creating visually appealing catalogs that enhance the sales potential of your Shopify store. We have evaluated CatalogAce, Catalog Machine, FlippingBook, Publitas, and ZINation, each offering unique features, pricing, user-friendliness, support, and integration options. Consider your budget, requirements, and expertise to make an informed decision aligned with your goals and create stunning catalogs for your Shopify store.